Android and iOS together account for 96.3% of smartphone market


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Android and iOS combined accounted for a whopping 96.3% of all smartphone shipments worldwide in 2014, up from 93.8% in the prior year, according to a latest report from the market research firm IDC.


Individually, Google's mobile operating system captured 81.5% of the market, up from 78.7% in 2013, while Apple's mobile OS claimed 14.8%, down slightly from 15.1% the year prior.

"Many of the same drivers were in play for Android and iOS to tighten their grip on the market," said Ramon Llamas, Research Manager with IDC's Mobile Phone team. "A combination of strong end-user demand, refreshed product portfolios, and the availability of low-cost devices – particularly for Android – drove volumes higher."

As for the rest of the players in the market, Microsoft's Windows Phone had the smallest year-over-year increase among the leading operating systems, growing just 4.2%, while BlackBerry saw its year-on-year growth decline by 69.8%.

Source | Via